Print QR Codes Correctly: DPI, Size, Viewing Distance & Material Tips
Print-ready QR code guidelines: minimum resolution, physical size vs. scan distance, paper and finish choices, and proofing steps so codes scan from posters, packaging, and business cards.
9 min readUpdated Apr 8, 2026
Screen-optimized QR codes do not always survive the transition to print. Resolution, physical dimensions, ink spread, glare, and curvature all affect decode performance. Follow these guidelines when preparing QR codes for brochures, labels, billboards, and merchandise.
Resolution, file format, and DPI
Export vector (SVG/PDF) or high-resolution raster (PNG) at sufficient pixels per inch for your print vendor. For small items such as business cards, 300 DPI is a common baseline so module edges stay crisp after printing.